About

Our Mission


Mobile App Studio was established in June 2021 as as a catalyst for innovation and a component within the overall institutional Digital & Technology Governance Strategy. We enable and support existing development teams across the School and Health System, linking resources through Mount Sinai’s Mobile App Dissemination Committee. One of our goals is to be a focal point for best practices regarding UI/UX, branding, cyber security and mobile app vendor review & management. We represent the institution with our external mobile app partners such as, Apple & Google, and is the gatekeeper of our branded stores.

Read the June 2021 announcement

Mobile App Studio Pillars

Strategy and Planning


  • Coordination through the Mount Sinai Mobile App Dissemination Committee

  • Apple and Google App Store management.

  • Committee & subject matter experts review best practices and policies.

Consultation & Navigation


  • Seeking out diverse and energetic development teams based on project size, scale and timeline.

  • Understanding the developer landscape both internal & external.

  • Linking core resources such as branding/design and Information Security into the vendor selection process.

  • Promoting project sustainability and ensuring the institution’s best interests are a priority

Special Projects


  • Grant funded applications and services supported by AppLab

  • Academic & Institutional partnerships

  • MSIP directed vendors and startups

  • Promoting project sustainability and ensuring the institution’s best interests are a priority

The Mobile App Studio Team

Orquidia Cruz

Larry Fried

Shashank Garg

Sarthak Kakkar

Paul Lawrence

Ricardo Somarriba

Kelly Zerella